Showing 10 posts tagged mobile

Flurry Insights: Gaming - The Lingua Franca of Mobile

By Jarah Euston, Flurry

Some entertainers, like Michael Jackson, become worldwide stars. Others, like Psy of Gangnam Style, capture the world’s attention for 15 minutes. And others stop at the border, never attaining international fame. With games, the same is true. What makes one gaming title spread like wildfire beyond its country of origin to become an international juggernaut, while another is only a local hit? In today’s report, we investigate.

Gaming is the Global Pastime

In this study, we dove deep into global gaming activity to understand which types of games cross borders, and which tend to stay local. For the purpose of this report, we restricted the consideration set to Android devices only, due to its larger market share internationally.

Gaming is truly a global pastime, and Flurry’s data proves it. The chart above displays the average daily time spent in all gaming categories. Globally, gamers are averaging 37 minutes a day playing games. The US leads the pack with nearly 51.8 minutes a day, followed by another leading industrial powerhouse, Germany, with 47.1 minutes. China rounds out the top 10 with 28.6 minutes. It’s a testament to mobile’s global reach that half of the top 10 countries are outside the West. It’s this reach that makes gaming the lingua franca of the modern world.

Take a look at our full report over on the Flurry blog.

Flurry Insights: The Tides Turn for the Phablet’s Popularity

By Jarah Euston, Flurry

Tech media is buzzing that Apple may unveil a phablet-sized iPhone 6 on September 9th. Six years ago, who would have guessed that an extra inch of screen space could cause so much commotion?


Flurry, regularly publishes data-driven reports on its Flurry Insights Blog. Using Flurry Analytics data gathered from 550,000 apps on 1.4 billion devices per month, Flurry has been known to break major mobile news (like when China surpassed the US to become the #1 mobile market, or when it was the first to say that 86% of time spent in mobile is spent in apps).

Last Spring we reported that, as of February 2013, the phablet was an insignificant player in the mobile ecosystem dominated by phones and tablets. In fact, we said that this new kid on the block was not having a meaningful impact among consumers, developers or manufacturers. Today we are taking a second look to see how far phablets have come since our original report.

Take a look at our report over on the Flurry blog.

We’re Cooking Up Something Great: Introducing Yahoo Food and Yahoo Tech

By Mike Kerns, SVP Homepages and Verticals

Yahoo is pioneering a new way to enjoy digital content — inspired by visually driven storytelling; anchored by distinctive editorial voices and category tastemakers; and centered on our readers’ daily passions.

Today, we’re excited to unveil Yahoo Food and  Yahoo Tech. Like your favorite glossy magazine for the digital world, Yahoo Food and Yahoo Tech marry the elegant design and bold imagery of traditional magazines with immersive bite-sized stories, engaging videos, and stunning photos curated from Flickr and across the web.

The new sites are designed with phones and tablets in mind, but even on a computer screen these magazines offer a fresh design: gorgeous photographic tiles that represent the various stories. When you click a tile, it smoothly expands in place so that you can read the article; you never have to deal with browser tabs, multiple windows, or the Back button. When you reach the end of that article, you can collapse it again, or just click another tile to read some more good stuff.


With Yahoo Food, you can pore over photos, surprising and sophisticated recipes, stories on the top food trends, the best cooking tools, new techniques, and everything you need to feel inspired. We have brought together an all-star team of editors, including Managing Editor Sarah McColl; former Bon Appetit senior web editor, Julia Bainbridge; Rachel Tepper who joined from Huffington Post Food; and Alex Van Buren, who has written for Bon Appetit, Gourmet, and Martha Stewart Living. We’re also partnering with some of the best publishers in the business to bring you their expertise and ideas, including Bon Appetit, Epicurious, Food52, Martha Stewart and more.


There are plenty of technology sites for self-described geeks  and corporate techies, but so far, the Web leaves normal folks in the technological dark. Yahoo Tech is the answer. Led by best-selling author, Emmy-winning TV host, and columnist David Pogue, Yahoo Tech is for people who want machines that work well, feel right, and don’t cost too much—but who don’t care about version numbers, chip names, and bus speeds.  Our writers – an impressive team of renowned columnists, award-winning journalists, authors, TV and radio personalities, and tech experts – are among the finest, funniest tech writers on the planet. They include Yahoo Tech’s five daily anchor columnists David Pogue (New York Times, CBS News, NPR), Rob Pegoraro (USA Today, Washington Post), Dan Tynan (Newsweek, Popular Science, Family Circle), Rob Walker (New York Times, Slate), and Deb Amlen (New York Times, others); editor Jason Gilbert (New York Times, Huffington Post), editorial director Rafe Needleman (CNET, others), and Daniel  Bean (ABC News, CBS); Alyssa Bereznak (Vanity Fair, Gizmodo), and Brian Heater (Engadget, PC Magazine) writing how-to’s, reviews, and news; and games coverage by Ben Silverman (Yahoo Games, others). With features like Pogue’s Inbox, What to Buy Now, Unsung Features, Daily Meditations, and exclusive Kickstarter Reviews, this dream team covers not just what to buy, but also how to use it—and how to maintain your privacy, your money, and your sanity in the process.

Because we fundamentally believe that advertising should be just as engaging as the content itself, Yahoo Food and Yahoo Tech offer seamless, native advertising — that is, articles, videos, and tips that are just as engaging as the stories around them. They’re clearly marked as sponsored stories.

So make a grilled cheese sandwich, grab your favorite touchscreen gadget, and dig in.  And stay tuned, because there is much more to come!

Aviate now @ Yahoo

by Adam Cahan, SVP Mobile and Emerging Products

Today, at CES, we announced the acquisition of Aviate, a company that shares our vision for simple and intelligent mobile experiences. The Aviate team has created a product that changes the way users interact with their Android devices by connecting them to information at the moment it’s useful.  We’re thrilled to share what they’ve built and extend it to our users.

We hope to make Aviate a central part of our Android-based experiences in 2014 (and beyond), and we are committed to continued innovation on the product.

What we saw… The average person has screens and screens of apps on their mobile phones, with only a handful of those being used daily. Yet we spend our time swiping from screen to screen, hunting, loading, seeking information; our homescreen (launcher) experiences are far from smart. Think about the repetitive nature of getting in your car every day and launching the same apps, or arriving home and yet the same screens are there. We know there’s a better user experience.


We envision homescreens becoming smarter, more personalized, aware of your context. Aviate helps us bring this vision to life. Aviate auto-categorizes apps on your Android phone and intelligently gathers them into “spaces.”  By using signals to understand your context - WIFI, GPS, Accelerometer, Time, etc - Aviate automatically surfaces information at the moment it’s useful. So whether you’re just waking up, driving, at work, or maybe out for the night, Aviate learns your habits and helps anticipate the information and apps you need - making your phone smarter.

At Yahoo, we want to make everyone’s daily habits more inspiring and entertaining through beautiful, personalized, and innovative products. Aviate fits perfectly with our team and vision. We are excited to welcome Mark, Paul, Will, and the team to Yahoo.

Aviate is still currently in private beta, but we’re opening it up to the first 25,000 people who use code “YAHOO” to celebrate the news.

We’re just getting started, lots more to share in the coming months, so stay tuned.

New Yahoo Finance App Goes Public

by Alex Diaz, VP Mobile and Emerging Products

Today we’re excited to introduce an updated Yahoo Finance app for iPhone and iPad - an entirely redesigned experience to help you follow the stocks and companies you care about most. Yahoo Finance delivers personalized news, real-time data and insights wherever you are, whenever you need it.

At the center of the Yahoo Finance app are the companies and stocks you care about - whether it’s breaking news and information, beautiful interactive charts or real time price changes you can easily follow any company to get personalized information and make sure you keep up to date on changes.

The Yahoo Finance app for iPhone and iPad was reimagined to deliver a beautiful personalized experience with a stream of top news and data based on your favorite stocks and interests. We’ve added Push Notifications to keep you in the know as important stories break — so you can make quick and informed decisions on the stocks and companies you follow.

Yahoo Finance includes completely redesigned interactive stock charts to track historical changes, and easily compare performance to identify trends.


It’s now easier than ever to visualize company and market data by swiping, pinching and panning across the chart. You can also compare any stock, market or index to see related price changes.

We’re really excited about the new Yahoo Finance app and hope that you are too. The app is available in the US and you can download it free on the App Store.


Yahoo app for iOS 7: Now with breaking news, “My Saves,” and cinemagraphs

by Fernando Delgado, Senior Director of Product Management, Mobile and Emerging Products

The Yahoo app is one of our daily experiences — we present news that’s personalized just for you. Today, we’ve added new features along with animated cinemagraphs that make Yahoo for iPhone and iPod touch an even better experience for discovering and reading content whether in the moment or saving for later. And it’s designed for iOS 7.

For those of you in the U.S., we’re introducing the ability to save your favorite content for later. With “My Saves” you can simply tap a button and come back later.  If you’re on the go, there’s no better way to make sure all your important news, information or entertainment are waiting for you when you have the time.  

We’ve also added breaking news, to make sure we alert you immediately.  You can follow the story as it develops from our breaking news blog as information updates in real-time from Yahoo editors.


At Yahoo, we realize that it’s not just the quality of the content  that keeps you coming back, it’s the experience. That’s why we’ve made changes to almost every view of the app to make it cleaner, faster and more engaging.

You can switch categories quicker than ever, and you’ll notice that the stream has been given a cleaner look to make it more readable. When you tap an article, you’ll see that we try to include a beautiful, relevant photo with each story. Some of them even have cinemagraphs - very subtly animated photos that bring the story to life.


In the coming days, features like “My Saves” will make their way to the desktop, so you’ll be able to flag any content that you find on Yahoo for later reading. That means that if you save something while you’re on your computer, you can read it on your phone later.

We hope you enjoy the new Yahoo experience, it gets smarter every time you use it.

Bringing a refreshed Yahoo! to our global mobile web users on all devices

By Juliana Santarelli, Senior Product Manager, Mobile & Emerging Products

We are pleased to announce a new mobile web experience that is rolling out today globally across many Yahoo! properties including Mail, Finance, Homepage, Search, Messenger, News and more.

We’re focused on building products for where our users are, and that includes mobile apps of course, but it also means providing an awesome mobile web experience, regardless of the device you use.  Today many of our global users are accessing their web experiences on feature phones.

We wanted to be sure all our users get the best possible experience. So today, you’ll find a refreshed, modernized mobile web experience that’s more consistent with our mobile apps regardless of the level of device you’re using, from smartphones to the most basic feature phone. Our focus is to ensure our sites maximize the available space on your phone’s screen, improve page performance and are available to our users regardless of what device you’re using.

Celebrating unrestrained innovation through Yahoo! Hackathons!

By Hari Vasudev VP & Head, Yahoo! India R&D and Anil Patel, Head, Developer Outreach and Community, Yahoo! Developer Network

Our Hack events in India have been pretty successful, to say the least. In a short span of 5 years, we have gotten overwhelming response from the developer community in India —so much so that this year we have expanded the event to cities beyond India’s Silicon Valley, Bangalore.

The 6th Yahoo! Hack—and 21st worldwide—was held recently in Hyderabad, in the southern Indian state of Andhra Pradesh. Over 1,000 developers from 20 states in India registered for the event and 250 hackers were accepted after taking a short coding challenge.

Hackers teamed up to turn their ideas into a working prototype in just 24 hours. It gave developers a chance to work together, using popular technologies and tools from the Open Web, including Yahoo! APIs, to develop something cool that could potentially solve a real-world problem.

The theme for the Hyderabad Yahoo! Hack was around Mobile and Personalization. There was tremendous energy gathered at the event—and not just because of the 350 cans of Red Bull and over 1,500 cups of hot beverages that flowed.

Let’s salute all the participants and hail the winners:

The Grand Prize was bagged by a mobile app, PlanMan!, targeted at a small group or company, lets one do workflow management through SMS and missed calls (Indians are quite fond of giving missed calls as a cost-effective way of communicating.)

Most Creative Hack was given to an Android app, Bachao! (which means Help! in Hindi). It uses the phone’s accelerometer to track the user’s location in the event of a car accident and sends an emergency alert.

Best Technical Hack was given to Train Tracker. It uses the reservation number of train travelers to alert them about their ongoing journey about things like the next stop, weather, time to destination and more.

Best Potential Product went to iCity, which is an iOS app that gives visitors to a city basic information.  

Hackers Choice award, chosen, of course, by fellow hackers at the event, went to AI Finance, which uses artificial intelligence to forecast the value of upcoming stocks.

Hacks off to all of them!

Yahoo! News Gets A Fresh New Look

By Mike Kerns, Vice President, Product

The first thing that I do every morning and the last thing that I do every night is check the news. I’m not alone, as millions of you turn to Yahoo! News throughout the day to get your fix.

Today, Yahoo! News is unveiling a more personal, intuitive and modern design, and it may look familiar - this new design is one step towards creating a more consistent feel across Yahoo!.


The first thing that you’ll notice about the new Yahoo! News is that it was designed around your interests and preferences. We made the news stream customizable so you can tell us what content you’d like to see more of. Yahoo! News will get smarter over time - the more you use it when signed in with your Yahoo! ID, the more it learns about your preferences, creating a personal news hub just for you. And the new News is super fast, articles now load faster than before.


The new Yahoo! News is more intuitive, too. We’re placing the news front and center in the content stream, and made it easier to navigate news categories — such as Politics, Tech, Science — as well as find original and partner content, like ABC News.

You’ll also notice an improved design when you visit Yahoo! News on your iOS devices, and soon on your Android devices. We wanted to be sure you’re getting not only a familiar experience but the best experience whether you’re sitting at your desk or on-the-go.

Over the next couple of days, our U.S. users will begin to experience the redesigned Yahoo! News. Enjoy, and stay tuned for more from Yahoo!.