Flurry Insights: Apps to Cable: “Three Strikes and You’re Out!”

Mark this past week as a win for cord cutters. Last Tuesday comScore released its latest video report that validated what many suspected: consumers want TV content on every device, not only on TV. Later that day, HBO announced an “Over the Top” streaming service. Two days later CBS announced its own subscription streaming service. These developments have made one thing clear: we are witnessing a massive change in the way viewers consume TV content. In honor of the World Series which starts today, we will use a baseball analogy to illustrate this shift.

Strike One: Cable started to lose the movies-on-demand market to internet companies like Netflix. Strike Two: Companies like Hulu, and now CBS, swooped in to take broadcast share. So what’s left? One industry perception is that cable has one last massive weapon to defend its lock on television content consumption: live sports. In fact, CBS announced the NFL would be carved-out of its new streaming service.

But today, as the World Series kicks off, Flurry Analytics uncovered an interesting trend that could signal Strike Three: Sports Fans are turning to apps to follow live sports, keep up with scores, trade their fantasy players, and watch game highlights.

Take a full look at the findings over on the Flurry Insights Blog.

Browse Photos Like Never Before on the New Flickr App for iPad

By Bernardo Hernandez, Vice President, Flickr

You’ve asked for it, and we’re excited to announce that today users all over the world can browse over 10 billion Flickr photos on the new iPad app! The new Flickr App for iPad makes it easy and enjoyable to access, organize, and share your snapshots from any device.

We’re also delivering a better experience with iOS 8 so that you can best capture, improve, and explore your images. Catch your favorite moments with our powerful camera, then bring them to life on your screen with high resolution images - we’re talking up to three million pixels per photo!

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Improve photos and videos with live filters and a set of professional editing tools on iPad, then explore with our new search features. Quickly and easily search your photos and the photos of the Flickr community without any need for tags or additional photo information. And with 1000GB (aka 1TB) of free storage, you can upload all of your photos - not just your favorites!

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If you already have Flickr on your iOS device, just update it today. If not, download the app on the App Store. Available around the world in English, Italian, French, German, Spanish Portuguese, Indonesian, Korean, Chinese, and Vietnamese.

Note: You’ll need to update your device to iOS 8 to enjoy this experience.

Yahoo DIY Makes a Home Online

By Katie Brown, Editor in Chief of Yahoo DIY

At my house, everything is an adventure. Whether I’m planning an informal dinner party, getting my hands dirty in the garden, or just trying to survive the demands of everyday life, I look at every activity as an opportunity to show my personality and infuse a touch of homemade flair. Today, I’m excited to launch Yahoo DIY, a new digital magazine that inspires, entertains, and educates do-it-yourself enthusiasts and weekend warriors alike.  

The magazine is packed with design trends on a budget, step-by-step decor improvements, wearable crafts, and easy projects for kids.  Yahoo DIY won’t just tell you how to do it - we will show you through slideshows, listicles, and original videos. All of these are visual blueprints to keep your projects on track and on-budget.

We’ll bring do-it-yourself projects to life by launching three new video series: “Daily Made” shows off easy solutions for common household conundrums; “Home Made” provides crafters with must-know how-to tips;  and “Katie Made offers a sneak peak inside my own quirky DIY projects.

Yahoo DIY isn’t about perfection. We will be working alongside you as you take on projects and explore your creativity. My goal is to create a homebase where you can find simple tips and step-by-step guides to make your aspirational projects doable.

You’ll be amazed by what a little elbow grease and a dose of personality can do!

Follow us at @YahooDIY on Twitter, Facebook, Instagram, and Pinterest and share your projects with us!

Want to learn more?  Check out our Press Center.

[Year in Review] Yahoo’s Bug Bounty Program: Protecting Our Users Hand-in-Hand with the Security Community

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By Ramses Martinez, Senior Director of Investigations, Intelligence, and Response

Users come first at Yahoo and we’re committed to protecting their security. Our security team, which we affectionately call the Paranoids, is continuously monitoring for, analyzing, and responding to many potential threats.

The Paranoids do an amazing job — but in today’s complex security environment we can’t do it alone. This is why in October of 2013 we launched our Bug Bounty program. Through this community effort we invited researchers to report potential technical vulnerabilities to our security team.

Our Bug Bounty program has matured and grown since last October. We are proud to now have more than 600 contributors, we’ve also paid over $700,000 in bounties to contributing researchers since our launch. Inspite of this growth we haven’t forgotten our roots. This is why we still send the occasional t-shirt to researchers who successfully identify a tech vulnerability of significant value.

The Weinstein Company Extends “One Chance” Free Run on Yahoo After Successful First-Time Pilot

By Kathy Savitt, CMO

You loved “One Chance!”

We have had a successful 10 day pre-theatrical release of the film, along with the Weinstein Company and I am thrilled to say that the inspiring film will continue to be available on Yahoo Screen until November 9th.

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Click here to learn more about this inspiring story and here for more about this announcement.

Follow @YahooScreen for the latest updates. 

PREMIERING TODAY: “One Chance”

By Kathy Savitt, CMO

When I heard about “One Chance” I was excited about the opportunity to share this fresh, emotionally compelling film with Yahoo audiences everywhere.  The true story of Paul Potts, along with a unique and powerful soundtrack, grabbed my attention immediately.  

That’s why we are pleased to announce that starting today you can watch the full-length feature film exclusively on Yahoo Screen (on desktop & mobile via the Yahoo Screen app) TEN DAYS BEFORE it’s released in theaters nationwide.  You can also visit Yahoo Screen for exclusive clips and cast interviews. Read on for more about this incredible story.

From the director of “The Devil Wears Prada”, “One Chance” is a true story adapted into a screenplay, which revolves around Paul Potts, a shy, bullied shop assistant by day and amateur opera singer by night. Paul became an instant YouTube phenomenon after being chosen by Simon Cowell for “Britain’s Got Talent.” Wowing audiences worldwide with his phenomenal voice, Paul went on to win “Britain’s Got Talent” and the hearts of millions. “One Chance” stars James Corden, the recently announced new host of “The Late Late Show” on CBS, as well as Alexandra Roach and Julie Walters.

Along with The Weinstein Company, we are proud to continue bringing amazing content from some of the world’s greatest storytellers to our audience. We couldn’t be more excited to premiere this poignant and inspiring film.

So get your popcorn ready and sit back and enjoy a new era of movie viewing.

Yahoo Answers New Navigation!

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We’ve rolled out some new updates to make Yahoo Answers simpler to navigate, easier to use, and more personalized.


Navigation is now Simpler

The left navigation now features links to the Answers homepage, notifications and Answers profile

  • On the Answers Home, we’ve trimmed down…

JUST ADDED! Album Release Party with Prince and 3RDEYEGIRL on Yahoo Live

By Dave DiMartino, Executive Editor of Yahoo Music

Tomorrow, legendary performer Prince and his band 3RDEYEGIRL will be live on the Live Nation Channel on Yahoo Screen at 10:30pm ET / 7:30pm PT for a special album release party for PLECTRUMELECTRUMARTOFFICALAGE.  In addition, fans will get an exclusive behind the scenes look at Prince’s legendary Minnesota studio complex, Paisley Park, the creative sanctuary where Prince has recorded many of his most recognized musical creations.

But first, chart-topping country stars Lady Antebellum will take the stage in a New York City concert to celebrate the release of their latest album, “747.”

Be sure to set your reminders on the Live Nation Channel on Yahoo Screen so you don’t miss out on this spectacular night of music!

LADY ANTEBELLUM

8:00pm ET / 5:00pm PT

LIVE from Gramercy Theatre in New York, NY

http://yhoo.it/1uphl6t

PRINCE

10:30pm ET / 7:30pm PT

LIVE from Paisley Park in Minneapolis, MN

https://bit.ly/ZXFMeK

You’ll be able to watch both performances from wherever you are through the Yahoo Screen App on iOS, Android, mobile Web, desktop and Smart TV platforms including AppleTV, Roku and Xbox 360.

Progress Report: Continued Product Focus

By Jay Rossiter, SVP, Cloud Platform Group

At Yahoo, focus is an important part of accomplishing our mission: to make the world’s daily habits more entertaining and inspiring. To achieve this focus, we have sunset more than 60 products and services over the past two years, and redirected those resources toward products that our users care most about and are aligned with our vision. With even more smart, innovative Yahoos focused on our core products - search, communications, digital magazines, and video - we can deliver the best for our users.

Last quarter, we gave an overview of our progress. Today, we want to continue to communicate some product changes that affect our users:

  • Yahoo Education: As we take a close look at our offerings, we identify areas outside of our core experiences where users’ needs are already well served by alternative online resources. For this reason, on September 30, we will close Yahoo Education, a site designed to connect users with education providers and content.

  • Qwiki: Many times, we find a technology can be best utilized through integration. On November 1, we will shut down the Qwiki app, which automatically created short movies based on events from a user’s camera roll. The Qwiki team will continue to innovate on new digital media experiences for Yahoo users. To download content you’ve created with Qwiki, visit http://www.qwiki.com/download_videos

  • Directory: Yahoo was started nearly 20 years ago as a directory of websites that helped users explore the Internet. While we are still committed to connecting users with the information they’re passionate about, our business has evolved and at the end of 2014 (December 31), we will retire the Yahoo Directory. Advertisers will be upgraded to a new service; more details to be communicated directly.

Yahoo Transparency Report Update

yahoopolicy:

By Ron Bell, General Counsel

Today we’re issuing our third transparency report, continuing our efforts to provide as much information as we can about government requests for our users’ data and government requests to remove content.

This latest transparency report contains information covering the first six months of this year (January 1 to June 30, 2014). This includes National Security Letters (NSLs) and criminal data requests (such as search warrants, court orders, and subpoenas issued in criminal investigations). FISA requests included are from July 1 - December 31, 2013, as they are subject to a six-month delay imposed by the U.S. Government.

At Yahoo, our users always come first. We evaluate any government request from a users first approach by:

  • Narrowly interpreting government requests to minimize disclosure of user data
  • Contesting requests we believe may violate a user’s human rights, including rights to privacy or free expression
  • Publishing a transparency report to promote accountability and transparency

An important example of how we put users first is our recent effort to push the U.S. Government to release 1,500 pages of once-secret documents detailing our 2007-08 challenge to the expansion of U.S. surveillance laws. We are still pushing for the FISC to release additional materials from this case. 

We also continue to advocate for legislative reform, both in the United States and around the world.

Through the Reform Government Surveillance Group, we are advocating for reform to ensure that U.S. surveillance laws are transparent, reasonable and subject to independent oversight. To that end, when Congress returns to session, the Senate should immediately consider the USA FREEDOM Act, introduced by Senators Leahy (D-VT), Lee (R-UT), Franken (D-MN) and Heller (R-NV). The USA FREEDOM Act would prevent the bulk collection of Internet metadata under various legal authorities. In turn, we could share more detail with our users about the type and frequency of national security data requests we receive.

On the international front, a number of countries seek to expand their surveillance authorities beyond their borders. Efforts by the U.S. Department of Justice to improve the Mutual Legal Assistance Treaty (MLAT) process can help address this worrisome trend. We continue to engage on the critical MLAT reform process to protect our users.

We will continue our efforts to protect your information from unclear, improper, overbroad or unlawful government requests.

Yahoo hosts Italian Prime Minister Matteo Renzi in Sunnyvale

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By Tekedra Mawakana, VP & Deputy General Counsel, Global Public Policy

Yesterday afternoon, we were pleased to welcome Prime Minister Matteo Renzi of Italy to our Sunnyvale headquarters. Prime Minister Renzi is the youngest ever Italian Prime Minister, sworn into office at the age of 39 in February 2014. Prime Minister Renzi is acutely tuned into the important role of technology in today’s global environment. He understands the power and reach of digital platforms, and is tapping into social media networks to engage with the public and advance his views on government and reform.

Next Stop, Advertising Week!

By Ned Brody, Head of the Americas

4 days, 250+ events. Advertising Week 2014 is almost here and we’re excited to join our ad industry partners to share the work Yahoo is doing to re-imagine digital experiences for users, and create ad opportunities that are just as innovative.

During the week, we’ll showcase the latest Yahoo products, our newest research, and how we’re redefining the way brands connect with our more than 800 million users globally.

 

 

This year, we are excited to share that Yahoo CEO Marissa Mayer will join Fast Company’s Robert Safian for a conversation on the Times Center Stage on October 2 at 12:00 pm ET. Watch it live on AdvertisingWeek.com or follow us at @YahooAdBuzz for updates!

Here’s a preview of where Yahoo will be during the week:

Monday, September 29:

Tuesday, September 30:

Wednesday, October 1:

  • Andrew Snyder will talk about the growth of video and what’s next for brands in Future Video 3.0 at the Times Center Hall.

  • At SMX East, Leo Polanowski will share best practices for search advertisers in What SEMs Should Be Doing With Mobile at the Jacob K. Javits Convention Center.

  • At the IAB Global Summit, Valerie Chavanne will join a conversation on the future of the Internet on the Debating the “Right to be Forgotten” panel at the IAB Ad Lab.

  • Splenda will join Yahoo’s Peter Foster and Tumblr’s David Hayes to share Content Marketing Success Stories and what’s really working at the Liberty Theater.

  • Leo Polanowski will talk about how advertisers are combining native and search efforts for better results at SMX East at the Jacob K. Javits Convention Center.

  • Scott Burke will deliver a keynote about the future of cross-screen advertising at the Alphonso Summit.

Thursday, October 2:

We will be sharing daily updates during Advertising Week, so follow @YahooAdBuzz and check out the Yahoo Advertising Blog for updates, photos and more straight from Times Square!

Top Fall TV Show Searches!

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Fall TV season is here at last! According to your searches, it looks like you’re most excited for Bad Judge, Gracepoint and A to Z. And it doesn’t stop there…! Check out the below infographic to see what other shows are buzzing. Oh, and make sure to find a comfy seat on the couch. Happy viewing!

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